SAF PHOTOGRAPHY
About
The one man operation of SAF Photography is run entirely by local Minnesotan Chandler Foster. He chose the name to pay homage to his grandmother who always supported him in not only his craft, but all aspects of his life.
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"Capturing precious moments in a unique fashion." - Chandler Foster
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Branding
I kept the design for SAF clean and elegant, using thin lines and a classic typeface as the main focus. The subtle winks at photography and aperture are found not only in the logo but also in the hexagonal pattern used across the branding package. The pattern is also meant to mimic a repeated lens flair.
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The color palette is very subtle, using only the smallest amount of purple by request from Foster. This keeps the focus on the images themselves and not the patterns associated with the brand.
